1: Create a Plan
First things first. Making an advocacy video can be an involved process with lots of moving parts. Fortunately, there are things you can do in advance to make it more manageable later on. The most important first step is creating a detailed and thorough plan – what we call a Video Action Plan or VAP.
Mapping out the details with a comprehensive plan before you even pick up a camera will guarantee that you’re in the best possible position to put together a great advocacy film. Follow the links below to learn about the procedures used by veteran video-for-change practitioners and experts.
First Step: Video Advocacy 101